Here’s food for thought . . . Bringing the Super Bowl to the Bay Area would be – well – super!
Last fall, San Francisco Mayor Ed Lee asked me to serve on the bay area Super Bowl Bid Committee, to bring the championship game to the 49ers new Santa Clara stadium in 2016 or 2017.
Joining 16 other Bay Area leaders, we have focused on logistics, transportation, media, hotel space and fundraising.
To successfully secure the Super Bowl, we must also show pledges totaling $30 million or more. Thanks to the generosity of several companies in the Bay Area, many right here in Silicon Valley, nearly half of those pledges have been realized.
It all comes down to one day. On May 21st, the 32 NFL team owners will gather to select the winning bid. We have two chances:
>> For 2016, the bay area is competing against Miami, which has hosted more Super Bowls than any other region.
>> The loser of that vote then immediately competes against Houston for the 2017 Super Bowl game.
The economic impact of landing a Super Bowl exceeds $500 million for our region.
The social impact – priceless.
You don’t have to be a football fan to recognize the value in bringing tens of thousands of visitors to our region for the two weeks leading up to the game.
There’s another benefit as well. Regional collaboration. Setting any vestiges of parochial politics aside, the mayors of San Francisco, Santa Clara, San José and Oakland have made for a formidable offensive line to bring the Bowl to the bay area.
Together, we can win this. Game on.